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Charles Stanley Direct vs Vanguard UK Investor 2025

StockBrokers.com

Written by StockBrokers.com

January 23, 2025

In this head to head comparison of Charles Stanley Direct vs Vanguard UK Investor, we will compare the trading platforms, mobile apps, investment options, costs, market research, and more. Let's dive in.

Charles Stanley Direct
4/5 Stars Overall
  • Minimum Deposit: £0
  • ISA: Yes
  • SIPP: Yes
Vanguard UK Investor
4/5 Stars Overall
  • Minimum Deposit: £500
  • ISA: Yes
  • SIPP: Yes

Fees

Alongside the cost per trade, most UK online brokers also charge a monthly, quarterly, or annual management fee, which varies based on the account type and balance. Based on our thorough review, Vanguard UK Investor offers better pricing than Charles Stanley Direct for share dealing.

Assuming a £30,000 portfolio size, here are the total annual costs for share dealing with both brokers, given different monthly activity scenarios.

5 trades per year - Charles Stanley Direct would cost £57.50 per year, while Vanguard UK Investor would cost N/A per year.

12 trades per year - Charles Stanley Direct would cost £138 per year, while Vanguard UK Investor would cost N/A per year.

36 trades per year - Charles Stanley Direct would cost £414 per year, while Vanguard UK Investor would cost N/A per year.

120 trades per year - Charles Stanley Direct would cost £1,380 per year, while Vanguard UK Investor would cost N/A per year.

3 fund trades per year - Charles Stanley Direct would cost £0 per year, while Vanguard UK Investor would cost £500 per year.

query_stats What type of trader are you?

New to the world of investing? See our picks for the Best UK Trading Platforms for Beginners. More experienced traders should read our guide to the Best UK Trading Platforms for Active Traders.

Investment Choices

When comparing Charles Stanley Direct to Vanguard UK Investor, UK investors will find notable differences in the variety of investment options available. Charles Stanley Direct provides a broad spectrum of choices, including share trading, ETFs, funds, corporate bonds, government bonds, and investment trusts, offering a comprehensive service for diverse investment needs. Though Vanguard UK Investor also supports ETF and funds trading, it does not extend into share trading, corporate and government bonds, or investment trusts. Additionally, Charles Stanley Direct offers advisor services, an option not available with Vanguard UK Investor.

In terms of performance ratings, Charles Stanley Direct stands out with a 5-star rating for investment choices and a ranking of 6th out of 18 brokers by UK.StockBrokers.com. In contrast, Vanguard UK Investor is rated 3.5 stars, placing it at 18th position. For investors seeking a wider range of investment options, Charles Stanley Direct appears the more compelling choice. However, Vanguard UK Investor may still appeal to those focused primarily on ETFs and funds without the need for additional services or asset types.

Feature Charles Stanley Direct logoCharles Stanley Direct
Vanguard UK Investor logoVanguard UK Investor
Share Trading info Yes No
CFD Trading info No No
ETFs info Yes Yes
Funds info Yes Yes
Bonds - Government (Gilts) info Yes info No
Investment Trusts info Yes No
Spread Betting info No No
Crypto Trading info No No
Advisor Services info Yes No
Investment Choices 5/5 Stars 3.5/5 Stars

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4.5/5 Stars

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4.5/5 Stars

Low-cost US and UK shares.

Trading Tools

When comparing the trading tools of Charles Stanley Direct and Vanguard UK Investor, there are several noticeable differences. Charles Stanley Direct provides a more feature-rich experience for chart enthusiasts, offering 14 technical indicators and one drawing tool, compared to Vanguard's absence of both. Moreover, Charles Stanley Direct allows users to enhance their chart analysis by adding index and stock overlays, a feature not supported by Vanguard UK Investor. Both platforms, however, do not display corporate events or allow notes to be added on charts.

For those keen on staying updated with market changes, Charles Stanley Direct offers both a browser-based trading platform and the ability to set alerts for stock price updates, along with real-time market data. Vanguard UK Investor also offers a browser-based platform, but lacks the alert functionality and only provides delayed market data. Overall, for UK investors who value comprehensive charting tools and real-time updates, Charles Stanley Direct stands out as the more equipped platform.

Feature Charles Stanley Direct logoCharles Stanley Direct
Vanguard UK Investor logoVanguard UK Investor
Web Platform info Yes Yes
Stock Alerts info Yes No
Charting - Indicators / Studies info 14 0
Charting - Drawing Tools info 1 info 0
Charting - Notes info No No
Charting - Display Corporate Events info No No
Charting - Stock Overlays info Yes No
Charting - Index Overlays info Yes No

ISAs and SIPPs

When comparing Charles Stanley Direct and Vanguard UK Investor, both platforms provide UK residents with the opportunity to invest in Individual Savings Accounts (ISAs) and Self-Invested Personal Pensions (SIPPs). Each broker allows you to set up these retirement accounts with the aim of growing your savings in a tax-efficient manner. Whether you are focusing on flexible tax-free investment options through an ISA or building your retirement pot with a SIPP, both Charles Stanley Direct and Vanguard UK Investor offer these versatile account types to suit your financial planning needs.

Dive deeper: Best SIPP Providers, Best Stocks and Shares ISA Providers.

Mobile App

When comparing mobile app offerings from online brokers Charles Stanley Direct and Vanguard UK Investor, both offer iPhone and Android apps to cater to their users. For those in the UK looking for mobile solutions, Charles Stanley Direct received a 3.5-star rating from UK.StockBrokers.com, the same as Vanguard UK Investor. Despite these ratings, Charles Stanley Direct is ranked 20th and Vanguard UK Investor 19th out of 18 brokers by UK.StockBrokers.com for Mobile Apps, indicating they have room for improvement in this competitive landscape.

Dive deeper: Best Stock Trading Apps UK.

Beginners and Education

When comparing the educational resources for beginner investors between Charles Stanley Direct and Vanguard UK Investor, several differences emerge. Both brokers provide on-demand webinars to their users, although neither offers live sessions. In terms of specific investment education, Charles Stanley Direct covers share trading, funds, and retirement topics, while Vanguard UK Investor focuses only on funds and retirement, lacking in share trading content. Charles Stanley Direct edges ahead with a higher rating from UK.StockBrokers.com, earning 4.5 stars for beginner education compared to Vanguard's 3.5-star rating. This is reflected in their rankings among UK brokers, with Charles Stanley Direct positioned 12th and Vanguard UK Investor at 17th out of 18 brokers. For UK readers seeking comprehensive beginner education in investing, Charles Stanley Direct seems to offer a broader range of resources and insights.

Feature Charles Stanley Direct logoCharles Stanley Direct
Vanguard UK Investor logoVanguard UK Investor
Client Webinars info No No
Client Webinars (Archived) info Yes Yes
Education (Share Trading) info Yes No
Education (Funds) info Yes Yes
Education (Retirement) info Yes Yes
Education 4.5/5 Stars 3.5/5 Stars

Dive deeper: Best UK Trading Platforms for Beginners.

Market Research

When comparing Charles Stanley Direct and Vanguard UK Investor for their market research features, both platforms provide research reports for funds and tools to view portfolio allocation by asset class. However, a notable distinction is in shares research, where Charles Stanley Direct supports it, making it a more equipped option for those interested in this area, whereas Vanguard UK Investor does not. Both brokers offer research for ETFs and funds but do not support research for CFDs and bonds. For UK investors interested in a comprehensive research experience, particularly in shares, Charles Stanley Direct holds an edge over Vanguard UK Investor.

Feature Charles Stanley Direct logoCharles Stanley Direct
Vanguard UK Investor logoVanguard UK Investor
Research - Shares info Yes No
Research - CFDs info No No
Research - ETFs info Yes Yes
Research - Bonds info No No
Research - Funds info Yes Yes
Fund Research - Research Reports info Yes Yes
Portfolio Allocation Breakdown info Yes Yes

Charles Stanley Direct vs Vanguard UK Investor Winner

Which broker is better overall, Charles Stanley Direct or Vanguard UK Investor? After collecting more than 900 data points over a 10-week period, we found Charles Stanley Direct to be a better trading platform overall.

Feature Charles Stanley Direct logoCharles Stanley Direct
Vanguard UK Investor logoVanguard UK Investor
Overall Rating 4/5 Stars 4/5 Stars
Charges & Fees 4/5 Stars 4.5/5 Stars
Investment Choices 5/5 Stars 3.5/5 Stars
Mobile App 3.5/5 Stars 3.5/5 Stars
Website 4/5 Stars 3.5/5 Stars
Ease of Use 4.5/5 Stars 4.5/5 Stars
Education 4.5/5 Stars 3.5/5 Stars

FAQs

Can you trade cryptocurrency with Charles Stanley Direct or Vanguard UK Investor?

Both Charles Stanley Direct and Vanguard UK Investor do not offer crypto trading services, making them similar in this aspect for investors looking to trade cryptocurrencies.

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Compare

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Overall Rating Charles Stanley Direct Vanguard UK Investor
Overall Rating 4/5 Stars 4/5 Stars
Charges & Fees 4/5 Stars 4.5/5 Stars
Investment Choices 5/5 Stars 3.5/5 Stars
Mobile App 3.5/5 Stars 3.5/5 Stars
Website 4/5 Stars 3.5/5 Stars
Ease of Use 4.5/5 Stars 4.5/5 Stars
Education 4.5/5 Stars 3.5/5 Stars
Review Charles Stanley Direct Review Vanguard UK Investor Review
Winner check_circle
Investments Charles Stanley Direct Vanguard UK Investor
ISA info Yes Yes
SIPP info Yes Yes
Share Trading info Yes No
CFD Trading info No No
Funds info Yes Yes
ETFs info Yes Yes
Bonds - Corporate info Yes No
Bonds - Government (Gilts) info Yes info No
Investment Trusts info Yes No
Spread Betting info No No
Crypto Trading info No No
Advisor Services info Yes No
Trading Fees Charles Stanley Direct Vanguard UK Investor
Minimum Deposit info £0 £500
Share Trading: 0-9 Deals/ Month info £0 - £10 info N/A
Share Trading: 10-19 Deals/ Month info £10 N/A
Share Trading: 20+ Deals/ Month info £10 N/A
5 trades per year (£30k portfolio) info £57.50 N/A
12 trades per year (£30k portfolio) info £138 N/A
36 trades per year (£30k portfolio) info £414 N/A
120 trades per year (£30k portfolio) info £1,380 N/A
3 fund trades per year (£30k portfolio) info £90 - £102 £108
Annual Custody Fee: £0 - £250,000 info £60 - £600 Under £32,000: £48 / Over £32,000: 0.15%
Annual Custody Fee: £250K-£500K info £600 £375
Annual Custody Fee: £500,000 - £1m info £600 £375
Annual Custody Fee: £1m and over info £600 £375
Bonds - Corporate - Fee info £25 N/A
Bonds - Government (Gilts) - Fee info £25 info N/A
ETFs - Fee info £10 info 0.02% to 0.14%
Investment Trusts - Fee info £10 N/A
Telephone Dealing Fee info £25 minimum N/A
Broker Screenshots Charles Stanley Direct Vanguard UK Investor
Website Gallery (click to expand)
Mobile Trading Apps Gallery (click to expand)
Education Gallery (click to expand)
Platforms & Tools Charles Stanley Direct Vanguard UK Investor
Web Platform info Yes Yes
iPhone App info Yes Yes
Android App info Yes Yes
Stock Alerts info Yes No
Charting - Indicators / Studies info 14 0
Charting - Drawing Tools info 1 info 0
Charting - Notes info No No
Charting - Display Corporate Events info No No
Charting - Stock Overlays info Yes No
Charting - Index Overlays info Yes No
Research Charles Stanley Direct Vanguard UK Investor
Research - Shares info Yes No
Research - CFDs info No No
Research - Funds info Yes Yes
Fund Research - Research Reports info Yes Yes
Research - ETFs info Yes Yes
Research - Bonds info No No
Portfolio Allocation Breakdown info Yes Yes
Education Charles Stanley Direct Vanguard UK Investor
Education (Share Trading) info Yes No
Education (Funds) info Yes Yes
Education (Retirement) info Yes Yes
Client Webinars info No No
Client Webinars (Archived) info Yes Yes
Overall Summary Charles Stanley Direct Vanguard UK Investor
Overall Rating 4/5 Stars 4/5 Stars
Charges & Fees 4/5 Stars 4.5/5 Stars
Investment Choices 5/5 Stars 3.5/5 Stars
Mobile App 3.5/5 Stars 3.5/5 Stars
Website 4/5 Stars 3.5/5 Stars
Ease of Use 4.5/5 Stars 4.5/5 Stars
Education 4.5/5 Stars 3.5/5 Stars
Review Charles Stanley Direct Review Vanguard UK Investor Review
Winner check_circle
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