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Charles Stanley Direct vs Vanguard UK Investor 2025

StockBrokers.com

Written by StockBrokers.com

August 06, 2024

In this head to head comparison of Charles Stanley Direct vs Vanguard UK Investor, we will compare the trading platforms, mobile apps, investment options, costs, market research, and more. Let's dive in.

Charles Stanley Direct
4/5 Stars Overall
  • Minimum Deposit: £0
  • ISA: Yes
  • SIPP: Yes
Vanguard UK Investor
4/5 Stars Overall
  • Minimum Deposit: £500
  • ISA: Yes
  • SIPP: Yes

Fees

Alongside the cost per trade, most UK online brokers also charge a monthly, quarterly, or annual management fee, which varies based on the account type and balance. Based on our thorough review, Vanguard UK Investor offers better pricing than Charles Stanley Direct for share dealing.

Assuming a £30,000 portfolio size, here are the total annual costs for share dealing with both brokers, given different monthly activity scenarios.

5 trades per year - Charles Stanley Direct would cost £57.50 per year, while Vanguard UK Investor would cost N/A per year.

12 trades per year - Charles Stanley Direct would cost £138 per year, while Vanguard UK Investor would cost N/A per year.

36 trades per year - Charles Stanley Direct would cost £414 per year, while Vanguard UK Investor would cost N/A per year.

120 trades per year - Charles Stanley Direct would cost £1,380 per year, while Vanguard UK Investor would cost N/A per year.

3 fund trades per year - Charles Stanley Direct would cost £0 per year, while Vanguard UK Investor would cost £500 per year.

query_stats What type of trader are you?

New to the world of investing? See our picks for the Best UK Trading Platforms for Beginners. More experienced traders should read our guide to the Best UK Trading Platforms for Active Traders.

Investment Choices

When comparing Charles Stanley Direct and Vanguard UK Investor, Charles Stanley Direct emerges as a versatile option with a wide array of investment choices. It offers share trading, ETF trading, funds trading, corporate and government bonds (gilts) trading, and investment trusts, alongside advisory services. On the other hand, Vanguard UK Investor focuses primarily on ETFs and funds trading, lacking options such as share trading, bonds, and advisory services. Both platforms do not trade in cryptocurrencies, do spread betting, or engage in CFD trading.

According to UK.StockBrokers.com, Charles Stanley Direct receives an impressive 5-star rating for its investment choices, showcasing its broad offering and customer satisfaction. Meanwhile, Vanguard UK Investor garners a moderate 3.5 stars, ranked 16th out of 18 brokers, indicating room for improvement in its investment options. This comparison clearly highlights Charles Stanley Direct as a broker with expansive offerings, whereas Vanguard UK Investor provides a more focused array of investment choices.

Feature Charles Stanley Direct logoCharles Stanley Direct
Vanguard UK Investor logoVanguard UK Investor
Share Trading info Yes No
CFD Trading info No No
ETFs info Yes Yes
Funds info Yes Yes
Bonds - Government (Gilts) info Yes info No
Investment Trusts info Yes No
Spread Betting info No No
Crypto Trading info No No
Advisor Services info Yes No
Investment Choices 5/5 Stars 3.5/5 Stars

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Low-cost US and UK shares.

Trading Tools

When comparing the trading tools available with Charles Stanley Direct and Vanguard UK Investor, Charles Stanley Direct clearly offers a more robust set of charting features. While neither platform displays corporate events such as earnings, splits, or dividends on charts, Charles Stanley Direct provides 14 technical indicators and one drawing tool for charting, whereas Vanguard offers none. Furthermore, Charles Stanley Direct enhances the user experience by allowing index and stock overlays on charts, a feature not available with Vanguard UK Investor.

Both Charles Stanley Direct and Vanguard UK Investor offer a browser-based trading platform, but Charles Stanley Direct stands out with additional advantages. Users of Charles Stanley Direct can benefit from creating custom alerts for stock price updates and access to real-time market data, two features that Vanguard UK Investor does not provide. For those seeking a comprehensive charting and trading toolset, Charles Stanley Direct is the preferable choice.

Feature Charles Stanley Direct logoCharles Stanley Direct
Vanguard UK Investor logoVanguard UK Investor
Web Platform info Yes Yes
Stock Alerts info Yes No
Charting - Indicators / Studies info 14 0
Charting - Drawing Tools info 1 info 0
Charting - Notes info No No
Charting - Display Corporate Events info No No
Charting - Stock Overlays info Yes No
Charting - Index Overlays info Yes No

ISAs and SIPPs

When comparing retirement account options, both Charles Stanley Direct and Vanguard UK Investor stand out as reliable online brokers offering Individual Savings Accounts (ISAs) and Self-Invested Personal Pensions (SIPPs). Charles Stanley Direct provides both ISA and SIPP accounts, making it an excellent choice for UK investors seeking flexible and tax-efficient investment solutions for retirement planning. Similarly, Vanguard UK Investor offers a range of options with competitive costs, allowing investors to benefit from ISA and SIPP accounts tailored to their long-term financial goals. By choosing either Charles Stanley Direct or Vanguard UK Investor, individuals can efficiently manage their retirement savings with accounts that cater to diverse investment preferences and needs, ensuring a comprehensive approach to building a secure financial future.

Dive deeper: Best SIPP Providers, Best Stocks and Shares ISA Providers.

Mobile App

When comparing the mobile app offerings of Charles Stanley Direct and Vanguard UK Investor, both brokers provide apps for iPhone and Android devices, making investing on-the-go accessible for users with either platform. According to UK.StockBrokers.com, both Charles Stanley Direct and Vanguard UK Investor receive a mobile app rating of 3.5 out of 5 stars, indicating a satisfactory user experience for each. However, in terms of ranking among 18 brokers, Charles Stanley Direct's mobile app does not appear in the listings while Vanguard UK Investor ranks 17th, suggesting room for improvement for both brokers in this competitive space.

Dive deeper: Best Stock Trading Apps UK.

Beginners and Education

When comparing educational resources for beginner investors, Charles Stanley Direct and Vanguard UK Investor offer distinct options. Both platforms provide archived webinars accessible on-demand, but neither hosts live educational client webinars. Charles Stanley Direct provides detailed educational material on share trading, an area Vanguard UK Investor does not cover. Both brokers offer comprehensive resources for understanding investment funds and retirement planning. According to UK.StockBrokers.com, Charles Stanley Direct impresses with a 4.5-star rating for beginner education, though its specific rank among 18 brokers isn't available. Vanguard UK Investor holds a 3.5-star rating and is placed 14th in the same comparison.

Feature Charles Stanley Direct logoCharles Stanley Direct
Vanguard UK Investor logoVanguard UK Investor
Client Webinars info No No
Client Webinars (Archived) info Yes Yes
Education (Share Trading) info Yes No
Education (Funds) info Yes Yes
Education (Retirement) info Yes Yes
Education 4.5/5 Stars 3.5/5 Stars

Dive deeper: Best UK Trading Platforms for Beginners.

Market Research

When comparing the market research features of Charles Stanley Direct and Vanguard UK Investor, both platforms provide research reports for funds and offer insight into portfolio allocation by asset class, ensuring investors can make informed decisions. However, Charles Stanley Direct has an edge in shares research, which Vanguard UK Investor does not offer. Both platforms provide research for ETFs and funds, but neither offers research on CFDs or bonds. For investors seeking comprehensive market insights across various asset classes while considering shares, Charles Stanley Direct might be the preferable choice; meanwhile, Vanguard UK Investor stands robust for fund-centric research needs.

Feature Charles Stanley Direct logoCharles Stanley Direct
Vanguard UK Investor logoVanguard UK Investor
Research - Shares info Yes No
Research - CFDs info No No
Research - ETFs info Yes Yes
Research - Bonds info No No
Research - Funds info Yes Yes
Fund Research - Research Reports info Yes Yes
Portfolio Allocation Breakdown info Yes Yes

Charles Stanley Direct vs Vanguard UK Investor Winner

Which broker is better overall, Charles Stanley Direct or Vanguard UK Investor? After collecting more than 900 data points over a 10-week period, we found Charles Stanley Direct to be a better trading platform overall.

Feature Charles Stanley Direct logoCharles Stanley Direct
Vanguard UK Investor logoVanguard UK Investor
Overall Rating 4/5 Stars 4/5 Stars
Charges & Fees 4/5 Stars 4.5/5 Stars
Investment Choices 5/5 Stars 3.5/5 Stars
Mobile App 3.5/5 Stars 3.5/5 Stars
Website 4/5 Stars 3.5/5 Stars
Ease of Use 4.5/5 Stars 4.5/5 Stars
Education 4.5/5 Stars 3.5/5 Stars

FAQs

Can you trade cryptocurrency with Charles Stanley Direct or Vanguard UK Investor?

Both Charles Stanley Direct and Vanguard UK Investor do not offer crypto trading services, making them similar in this aspect for investors looking to trade cryptocurrencies.

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Compare

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Overall Rating Charles Stanley Direct Vanguard UK Investor
Overall Rating 4/5 Stars 4/5 Stars
Charges & Fees 4/5 Stars 4.5/5 Stars
Investment Choices 5/5 Stars 3.5/5 Stars
Mobile App 3.5/5 Stars 3.5/5 Stars
Website 4/5 Stars 3.5/5 Stars
Ease of Use 4.5/5 Stars 4.5/5 Stars
Education 4.5/5 Stars 3.5/5 Stars
Review Charles Stanley Direct Review Vanguard UK Investor Review
Winner check_circle
Investments Charles Stanley Direct Vanguard UK Investor
ISA info Yes Yes
SIPP info Yes Yes
Share Trading info Yes No
CFD Trading info No No
Funds info Yes Yes
ETFs info Yes Yes
Bonds - Corporate info Yes No
Bonds - Government (Gilts) info Yes info No
Investment Trusts info Yes No
Spread Betting info No No
Crypto Trading info No No
Advisor Services info Yes No
Trading Fees Charles Stanley Direct Vanguard UK Investor
Minimum Deposit info £0 £500
Share Trading: 0-9 Deals/ Month info £0 - £10 info N/A
Share Trading: 10-19 Deals/ Month info £10 N/A
Share Trading: 20+ Deals/ Month info £10 N/A
5 trades per year (£30k portfolio) info £57.50 N/A
12 trades per year (£30k portfolio) info £138 N/A
36 trades per year (£30k portfolio) info £414 N/A
120 trades per year (£30k portfolio) info £1,380 N/A
3 fund trades per year (£30k portfolio) info £90 - £102 £108
Annual Custody Fee: £0 - £250,000 info £60 - £600 Under £32,000: £48 / Over £32,000: 0.15%
Annual Custody Fee: £250K-£500K info £600 £375
Annual Custody Fee: £500,000 - £1m info £600 £375
Annual Custody Fee: £1m and over info £600 £375
Bonds - Corporate - Fee info £25 N/A
Bonds - Government (Gilts) - Fee info £25 info N/A
ETFs - Fee info £10 info 0.02% to 0.14%
Investment Trusts - Fee info £10 N/A
Telephone Dealing Fee info £25 minimum N/A
Broker Screenshots Charles Stanley Direct Vanguard UK Investor
Website Gallery (click to expand)
Mobile Trading Apps Gallery (click to expand)
Education Gallery (click to expand)
Platforms & Tools Charles Stanley Direct Vanguard UK Investor
Web Platform info Yes Yes
iPhone App info Yes Yes
Android App info Yes Yes
Stock Alerts info Yes No
Charting - Indicators / Studies info 14 0
Charting - Drawing Tools info 1 info 0
Charting - Notes info No No
Charting - Display Corporate Events info No No
Charting - Stock Overlays info Yes No
Charting - Index Overlays info Yes No
Research Charles Stanley Direct Vanguard UK Investor
Research - Shares info Yes No
Research - CFDs info No No
Research - Funds info Yes Yes
Fund Research - Research Reports info Yes Yes
Research - ETFs info Yes Yes
Research - Bonds info No No
Portfolio Allocation Breakdown info Yes Yes
Education Charles Stanley Direct Vanguard UK Investor
Education (Share Trading) info Yes No
Education (Funds) info Yes Yes
Education (Retirement) info Yes Yes
Client Webinars info No No
Client Webinars (Archived) info Yes Yes
Overall Summary Charles Stanley Direct Vanguard UK Investor
Overall Rating 4/5 Stars 4/5 Stars
Charges & Fees 4/5 Stars 4.5/5 Stars
Investment Choices 5/5 Stars 3.5/5 Stars
Mobile App 3.5/5 Stars 3.5/5 Stars
Website 4/5 Stars 3.5/5 Stars
Ease of Use 4.5/5 Stars 4.5/5 Stars
Education 4.5/5 Stars 3.5/5 Stars
Review Charles Stanley Direct Review Vanguard UK Investor Review
Winner check_circle
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