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eToro vs CMC Invest 2026

StockBrokers.com

Written by StockBrokers.com

July 31, 2025

In this head to head comparison of eToro vs CMC Invest, we will compare the trading platforms, mobile apps, investment options, costs, market research, and more. Let's dive in.

eToro
4.5/5 Stars Overall
  • Minimum Deposit: $50 info
  • ISA: Yes
  • SIPP: No
CMC Invest
3.5/5 Stars Overall
  • Minimum Deposit: £1
  • ISA: Yes
  • SIPP: Yes

Your capital is at risk.

Fees

Alongside the cost per trade, most UK online brokers also charge a monthly, quarterly, or annual management fee, which varies based on the account type and balance. Based on our thorough review, CMC Invest offers better pricing than eToro for share dealing.

query_stats What type of trader are you?

New to the world of investing? See our picks for the Best UK Trading Platforms for Beginners. More experienced traders should read our guide to the Best UK Trading Platforms for Active Traders.

Investment Choices

Comparing eToro vs CMC Invest for UK investors: both platforms offer share dealing, ETFs, and investment trusts. eToro also provides crypto trading and CFDs, which CMC Invest does not. CMC Invest, however, lets you invest in funds, which eToro doesn’t. Neither platform offers trading in corporate bonds or UK government bonds (gilts), and neither provides adviser services. Spread betting isn’t specified for either provider in this comparison.

On investment choice, UK.StockBrokers.com rates eToro 4.5/5 (ranked 11th of 21) and CMC Invest 4/5 (ranked 14th of 21). In simple terms: choose eToro if you want access to crypto and CFDs alongside shares and ETFs; choose CMC Invest if you want funds together with shares, ETFs, and investment trusts.

Feature eToro logoeToro
CMC Invest logoCMC Invest
Share Trading info Yes Yes
CFD Trading info Yes No
ETFs info Yes Yes
Mutual Funds info No Yes
Bonds - Government (Gilts) info No No
Investment Trusts info Yes Yes
Spread Betting info No No
Crypto Trading info Yes No
Advisor Services info No No
Investment Choices 4.5/5 Stars 4/5 Stars

Featured Offers


IG
4.5/5 Stars

Low-cost US and UK shares.

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4.5/5 Stars

Professional’s Gateway to the World’s Markets.

Trading Tools

For UK investors comparing trading tools, eToro offers far more built-in charting features than CMC Invest. eToro includes 9 drawing tools and 106 technical indicators, plus the option to overlay indexes and individual stocks on charts. Neither platform shows corporate events like earnings, splits or dividends on charts, and neither lets you add notes.

On platform access and alerts, eToro provides a browser-based trading platform, while CMC Invest does not. Both platforms support real-time market data and price alerts. If you need deeper chart analysis and overlays, eToro is the stronger choice; if you only need basic data and alerts, either platform will cover the essentials, though CMC Invest’s charting is very limited.

Feature eToro logoeToro
CMC Invest logoCMC Invest
Web Platform info Yes No
Stock Alerts info Yes Yes
Charting - Indicators / Studies info 106 0
Charting - Drawing Tools info 9 0
Charting - Notes info No No
Charting - Display Corporate Events info No No
Charting - Stock Overlays info Yes No
Charting - Index Overlays info Yes No

ISAs and SIPPs

When comparing online brokers in the UK, eToro and CMC Invest both offer Individual Savings Accounts (ISAs) to help you efficiently manage your investments with tax benefits. However, a key difference lies in their retirement account options: CMC Invest provides a Self-Invested Personal Pension (SIPP) account, allowing for more flexibility in managing your retirement savings, whereas eToro currently does not offer SIPP accounts. This distinction may influence your choice depending on your retirement planning needs, making CMC Invest a more suitable option if you're interested in both ISAs and SIPPs.

Dive deeper: Best SIPP Providers, Best Stocks and Shares ISA Providers.

Mobile App

For UK investors comparing mobile trading, both eToro and CMC Invest offer iPhone and Android apps, but eToro’s mobile app stands out: it’s rated 5 stars by UK.StockBrokers.com and ranks 4th out of 21 brokers for Mobile Apps, while CMC Invest’s app holds a 3.5-star rating and ranks 13th. If a top-rated mobile experience is your priority, eToro is the stronger choice; if you just need access on both iOS and Android, both platforms deliver.

Dive deeper: Best Stock Trading Apps UK.

Beginners and Education

For UK beginners comparing eToro and CMC Invest for investor education, neither broker runs live webinars or offers on-demand replays. Both provide learning on share trading and neither covers funds; only CMC Invest includes retirement education. Even so, UK.StockBrokers.com rates eToro higher for beginner education (5/5 stars, 7th of 21) than CMC Invest (2.5/5 stars, 16th of 21), making eToro the stronger pick for straightforward, beginner-friendly learning, while CMC’s retirement content may suit long-term planners.

Feature eToro logoeToro
CMC Invest logoCMC Invest
Client Webinars info No No
Client Webinars (Archived) info No No
Education (Share Trading) info Yes Yes
Education (Funds) info No No
Education (Retirement) info No Yes
Education 5/5 Stars 2.5/5 Stars

Dive deeper: Best UK Trading Platforms for Beginners.

Market Research

For UK investors comparing market research features, eToro and CMC Invest both offer shares and ETFs research, but differ elsewhere: eToro lets you see your portfolio allocation by asset class for clearer diversification insight, while CMC Invest lacks this view. For funds, CMC Invest provides funds research, whereas eToro does not, and neither platform offers research reports for funds. Bond research is unavailable on both. Choose eToro if you want an easy allocation breakdown; pick CMC Invest if funds research is a priority alongside shares and ETFs analysis.

Feature eToro logoeToro
CMC Invest logoCMC Invest
Research - Shares info Yes Yes
Research - ETFs info Yes Yes
Research - Bonds info No No
Research - Funds info No Yes
Fund Research - Research Reports info No No
Portfolio Allocation Breakdown info Yes No

eToro vs CMC Invest Winner

Which broker is better overall, eToro or CMC Invest? After collecting more than 900 data points over a 10-week period, we found eToro to be a better trading platform overall.

eToro is a global investing platform best known for its social and copy trading features, wide range of stocks and instruments, and a polished mobile app experience.

Feature eToro logoeToro
CMC Invest logoCMC Invest
Overall Rating 4.5/5 Stars 3.5/5 Stars
Charges & Fees 4/5 Stars 4.5/5 Stars
Investment Choices 4.5/5 Stars 4/5 Stars
Mobile App 5/5 Stars 3.5/5 Stars
Website 4.5/5 Stars 2.5/5 Stars
Ease of Use 4.5/5 Stars 4.5/5 Stars
Education 5/5 Stars 2.5/5 Stars

FAQs

Can you trade cryptocurrency with eToro or CMC Invest?

When comparing online brokers eToro and CMC Invest, eToro stands out by offering cryptocurrency trading, while CMC Invest does not provide this feature.

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Overall Rating eToro CMC Invest
Overall Rating 4.5/5 Stars 3.5/5 Stars
Charges & Fees 4/5 Stars 4.5/5 Stars
Investment Choices 4.5/5 Stars 4/5 Stars
Mobile App 5/5 Stars 3.5/5 Stars
Website 4.5/5 Stars 2.5/5 Stars
Ease of Use 4.5/5 Stars 4.5/5 Stars
Education 5/5 Stars 2.5/5 Stars
Review eToro Review CMC Invest Review
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Investments eToro CMC Invest
ISA info Yes Yes
SIPP info No Yes
Share Trading info Yes Yes
CFD Trading info Yes No
Mutual Funds info No Yes
ETFs info Yes Yes
Bonds - Corporate info No No
Bonds - Government (Gilts) info No No
Investment Trusts info Yes Yes
Spread Betting info No No
Crypto Trading info Yes
Advisor Services info No No
Trading Fees eToro CMC Invest
Minimum Deposit info $50 info £1
Share Trading: 0-9 Deals/ Month info £0 £0
Share Trading: 10-19 Deals/ Month info £0 £0
Share Trading: 20+ Deals/ Month info £0 £0
5 trades per year (£30k portfolio) info
12 trades per year (£30k portfolio) info
36 trades per year (£30k portfolio) info
120 trades per year (£30k portfolio) info
3 fund trades per year (£30k portfolio) info
Annual Platform Fee (Funds): £0 - £250,000 info N/A £83.88 / £131.88 info
Annual Platform Fee (Funds): £250K-£500K info N/A £83.88 / £131.88 info
Annual Platform Fee (Funds): £500,000 - £1m info N/A £83.88 / £131.88 info
Annual Platform Fee (Funds): £1m and over info N/A £83.88 / £131.88 info
Bonds - Corporate - Fee info N/A N/A
Bonds - Government (Gilts) - Fee info £0 N/A
ETFs - Fee info N/A £0
Investment Trusts - Fee info £0 £0
Telephone Dealing Fee info N/A £0
Broker Screenshots eToro CMC Invest
Website Gallery (click to expand)
Home page of the eToro website. An overview of Amazon stock with a chart on the eToro website. A detailed chart of Amazon stock on the eToro website. A chart comparing Amazon to Meta stock on the eToro website. Exploring investments and markets on the eToro website. Viewing your ISA portfolio on the eToro website. The eToro Delta offering on the eToro website.
CMC Invest UK ESG profile Vanguard S&P 500 ETF. CMC Invest UK key mission. Pricing plans on the CMC Invest website. CMC Invest UK YouTube channel educational video Opto research team. CMC-Invest UK Compass bi-weekly email newsletter Opto research. CMC Invest UK mobile app research ESG risk score detail.
Mobile Trading Apps Gallery (click to expand)
Home page of the eToro mobile app. The daily movers on the eToro mobile app. A chart of Tesla stock on the eToro mobile app. A chart of Tesco shares on the eToro mobile app. A trade ticket for purchasing Tesco shares on the eToro mobile app. Setting a price alert for Tesco on the eToro mobile app. A watchlist on the eToro mobile app. Trending investors on the CopyTrading feature for the eToro mobile app. Opening an ISA account on the eToro mobile app. Choosing an investment for an ISA on the eToro mobile app. Showing relevant fees on the ISA offering on the eToro mobile app. Home page of the paper trading version of the eToro mobile app.
CMC Invest UK mobile app watchlist. CMC Invest UK mobile app stock financials Barclays. CMC Invest UK mobile app view stock Kimball Electronics. List of stocks with a high ESG score on the CMC Invest app. CMC Invest UK mobile app ESG preferences. CMC Invest UK mobile app trade US shares. CMC Invest UK mobile app charting. CMC Invest UK mobile app home screen Discover tab on the CMC Invest app to find trading ideas. Offer screen for switching to Premium on the CMC Invest mobile app. CMC Invest UK mobile app research ESG product involvement areas. CMC Invest UK mobile app account popular shares screener. CMC Invest UK mobile app pre-defined screeners sorting. CMC Invest UK mobile app discover funds. CMC Invest UK mobile app research ESG factors. CMC Invest UK mobile app research ESG scoring.
Education Gallery (click to expand)
eToro UK sign-up. eToro UK registration.
The Learn Hub on the CMC Invest website. CMC Invest UK educational content learn ETFs. CMC Invest UK education topics. CMC Invest UK educational article detail. CMC Invest UK community.
Platforms & Tools eToro CMC Invest
Web Platform info Yes No
iPhone App info Yes Yes
Android App info Yes Yes
Stock Alerts info Yes Yes
Charting - Indicators / Studies info 106 0
Charting - Drawing Tools info 9 0
Charting - Notes info No No
Charting - Display Corporate Events info No No
Charting - Stock Overlays info Yes No
Charting - Index Overlays info Yes No
Research eToro CMC Invest
Research - Shares info Yes Yes
Research - CFDs info
Research - Funds info No Yes
Fund Research - Research Reports info No No
Research - ETFs info Yes Yes
Research - Bonds info No No
Portfolio Allocation Breakdown info Yes No
Education eToro CMC Invest
Education (Share Trading) info Yes Yes
Education (Funds) info No No
Education (Retirement) info No Yes
Client Webinars info No No
Client Webinars (Archived) info No No
Overall Summary eToro CMC Invest
Overall Rating 4.5/5 Stars 3.5/5 Stars
Charges & Fees 4/5 Stars 4.5/5 Stars
Investment Choices 4.5/5 Stars 4/5 Stars
Mobile App 5/5 Stars 3.5/5 Stars
Website 4.5/5 Stars 2.5/5 Stars
Ease of Use 4.5/5 Stars 4.5/5 Stars
Education 5/5 Stars 2.5/5 Stars
Review eToro Review CMC Invest Review
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