Written by StockBrokers.com
In this head to head comparison of IG vs eToro, we will compare the trading platforms, mobile apps, investment options, costs, market research, and more. Let's dive in.
Your capital is at risk.
Alongside the cost per trade, most UK online brokers also charge a monthly, quarterly, or annual management fee, which varies based on the account type and balance. Based on our thorough review, IG offers better pricing than eToro for share dealing.
What type of trader are you?
New to the world of investing? See our picks for the Best UK Trading Platforms for Beginners. More experienced traders should read our guide to the Best UK Trading Platforms for Active Traders.
IG vs eToro for UK investors: both brokers let you trade shares, cryptocurrencies, ETFs and CFDs within your account. Only IG adds investment trusts, while neither platform offers funds, corporate bonds or government bonds (gilts), and neither provides adviser services.
On investment choice, UK.StockBrokers.com rates IG at 5 stars (ranked 11th of 21) and eToro at 4.5 stars (15th of 21). If you need investment trusts, IG stands out; if you mainly want shares, ETFs, crypto and CFDs, both platforms cover the essentials.
| Feature |
IG
|
eToro
|
|---|---|---|
| Share Trading | Yes | Yes |
| CFD Trading | Yes | Yes |
| ETFs | Yes | Yes |
| Mutual Funds | No | No |
| Bonds - Government (Gilts) | No | No |
| Investment Trusts | Yes | No |
| Spread Betting | Yes | No |
| Crypto Trading | Yes | Yes |
| Advisor Services | No | No |
| Investment Choices |
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Low-cost US and UK shares.
Professional’s Gateway to the World’s Markets.
IG vs eToro for trading tools: eToro offers more charting firepower, with 56 drawing tools and 106 technical indicators, compared with IG’s 19 drawing tools and 33 indicators. However, IG lets you display corporate events (earnings, splits, dividends) directly on charts, which eToro doesn’t. Both platforms support adding notes, plus index and stock overlays.
For UK traders, both IG and eToro provide a browser-based platform with real-time market data and price alerts. If you want a wider set of technical indicators and drawing tools, eToro has the edge. If seeing corporate events plotted on your charts matters to your workflow, IG is the better fit.
| Feature |
IG
|
eToro
|
|---|---|---|
| Web Platform | Yes | Yes |
| Stock Alerts | Yes | Yes |
| Charting - Indicators / Studies | 33 | 106 |
| Charting - Drawing Tools | 19 | 56 |
| Charting - Notes | Yes | Yes |
| Charting - Display Corporate Events | Yes | No |
| Charting - Stock Overlays | Yes | Yes |
| Charting - Index Overlays | Yes | Yes |
For UK investors seeking suitable online brokers with retirement account options, both IG and eToro offer Individual Savings Accounts (ISAs), which allow for tax-efficient savings. However, for those interested in Self-Invested Personal Pensions (SIPPs), only IG provides this option, offering clients more flexibility in managing their pension funds. eToro does not currently offer SIPP accounts, potentially narrowing retirement planning choices for users. Overall, IG presents a broader range of retirement investments compared to eToro, catering to diverse needs with both ISA and SIPP accounts available.
Dive deeper: Best SIPP Providers, Best Stocks and Shares ISA Providers.
For UK investors seeking reliable mobile trading platforms, both IG and eToro provide excellent options with dedicated apps for iPhone and Android users. UK.StockBrokers.com rates both IG and eToro mobile apps with an impressive 5 stars, reflecting their quality and user satisfaction. However, when it comes to ranking among 21 brokers for mobile app effectiveness, IG takes the spotlight, securing the 2nd position, while eToro holds a respectable 5th place. This makes IG a slightly more appealing choice for traders prioritizing mobile app performance.
Dive deeper: Best Stock Trading Apps UK.
IG vs eToro for beginner education in the UK: IG offers client webinars and an on‑demand archive, plus lessons on funds and retirement (but not share trading). eToro covers share trading education, yet has no webinars or on‑demand library and lacks content on funds and retirement. According to UK.StockBrokers.com, IG scores 5/5 stars and ranks 1st of 21 for beginner education, while eToro earns 4.5/5 stars and ranks 11th.
| Feature |
IG
|
eToro
|
|---|---|---|
| Client Webinars | Yes | No |
| Client Webinars (Archived) | Yes | No |
| Education (Share Trading) | No | Yes |
| Education (Funds) | Yes | No |
| Education (Retirement) | Yes | No |
| Education |
|
|
Dive deeper: Best UK Trading Platforms for Beginners.
IG vs eToro for market research: UK investors will find IG more informative on funds, as it offers research reports for funds while eToro does not. Both brokers provide shares and ETF research and let you view portfolio allocation by asset class, but neither covers bonds or has a dedicated funds research section. If you want fund insights, IG has the edge; for basic stock and ETF research with allocation tools, both are suitable.
| Feature |
IG
|
eToro
|
|---|---|---|
| Research - Shares | Yes | Yes |
| Research - ETFs | Yes | Yes |
| Research - Bonds | No | No |
| Research - Funds | No | No |
| Fund Research - Research Reports | Yes | No |
| Portfolio Allocation Breakdown | Yes | Yes |
Which broker is better overall, IG or eToro? After collecting more than 900 data points over a 10-week period, we found IG to be a better trading platform overall.
IG is an investment platform aimed at experienced investors looking to make frequent trades on the stock market, with thousands of shares, trusts and ETFs to trade. It offers a comprehensive and easy-to-use trading platform that is used by both private and professional investors.
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IG
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eToro
|
|---|---|---|
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In an IG vs eToro comparison, both brokers offer cryptocurrency trading, giving traders access to crypto markets on either platform.
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0 of 5| Overall Rating | IG | eToro | |
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| Review | IG Review | eToro Review | |
| Winner | check_circle |
| Investments | IG | eToro | |
|---|---|---|---|
| ISA | Yes | Yes | |
| SIPP | Yes | No | |
| Share Trading | Yes | Yes | |
| CFD Trading | Yes | Yes | |
| Mutual Funds | No | No | |
| ETFs | Yes | Yes | |
| Bonds - Corporate | No | No | |
| Bonds - Government (Gilts) | No | No | |
| Investment Trusts | Yes | No | |
| Spread Betting | Yes | No | |
| Crypto Trading | Yes | ||
| Advisor Services | No | No |
| Trading Fees | IG | eToro | |
|---|---|---|---|
| Minimum Deposit | £0 | $50 | |
| Share Trading: 0-9 Deals/ Month | £0 | £0 | |
| Share Trading: 10-19 Deals/ Month | £0 | £0 | |
| Share Trading: 20+ Deals/ Month | £0 | £0 | |
| 5 trades per year (£30k portfolio) | |||
| 12 trades per year (£30k portfolio) | |||
| 36 trades per year (£30k portfolio) | |||
| 120 trades per year (£30k portfolio) | |||
| 3 fund trades per year (£30k portfolio) | |||
| Annual Platform Fee (Funds): £0 - £250,000 | N/A | £0 | |
| Annual Platform Fee (Funds): £250K-£500K | N/A | £0 | |
| Annual Platform Fee (Funds): £500,000 - £1m | N/A | £0 | |
| Annual Platform Fee (Funds): £1m and over | N/A | £0 | |
| Bonds - Corporate - Fee | N/A | N/A | |
| Bonds - Government (Gilts) - Fee | N/A | N/A | |
| ETFs - Fee | £0 | £0 | |
| Investment Trusts - Fee | £0 | N/A | |
| Telephone Dealing Fee | £50 | N/A |
| Broker Screenshots | IG | eToro | |
|---|---|---|---|
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| Platforms & Tools | IG | eToro | |
|---|---|---|---|
| Web Platform | Yes | Yes | |
| iPhone App | Yes | Yes | |
| Android App | Yes | Yes | |
| Stock Alerts | Yes | Yes | |
| Charting - Indicators / Studies | 33 | 106 | |
| Charting - Drawing Tools | 19 | 56 | |
| Charting - Notes | Yes | Yes | |
| Charting - Display Corporate Events | Yes | No | |
| Charting - Stock Overlays | Yes | Yes | |
| Charting - Index Overlays | Yes | Yes |
| Research | IG | eToro | |
|---|---|---|---|
| Research - Shares | Yes | Yes | |
| Research - CFDs | |||
| Research - Funds | No | No | |
| Fund Research - Research Reports | Yes | No | |
| Research - ETFs | Yes | Yes | |
| Research - Bonds | No | No | |
| Portfolio Allocation Breakdown | Yes | Yes |
| Education | IG | eToro | |
|---|---|---|---|
| Education (Share Trading) | No | Yes | |
| Education (Funds) | Yes | No | |
| Education (Retirement) | Yes | No | |
| Client Webinars | Yes | No | |
| Client Webinars (Archived) | Yes | No |
| Overall Summary | IG | eToro | |
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| Review | IG Review | eToro Review | |
| Winner | check_circle |
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